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Envato is a global leader in empowering creatives, offering a wide range of digital assets, tools, and learning resources. This role revolves around a 12-month Fixed Term Contract for a Product Marketing Specialist who will be part of the Spark team, a fast-moving and dynamic group focused on AI-first products. The position is open to candidates located anywhere in the world, making it ideal for someone looking for remote work opportunities.
At Envato, there's a firm commitment to nurturing a flexible and inclusive working environment. This is reflected through their values, such as Community Spirit, Embrace Diversity, and Build Our Future. The company encourages creative freedom and facilitates collaboration among a connected global team. Employees can enjoy various benefits, including a home office allowance, a learning budget, and options for taking volunteer leave. Envato aims to empower its employees as much as it empowers creators around the world.
The Product Marketing Specialist will be responsible for the marketing strategy and its execution for products designed with AI capabilities. Encompassing a blend of strategy and hands-on execution, the role's focus is primarily on quickly shipping products and directly engaging with the creative community for feedback. The specialist will manage the product marketing roadmap across different phases — from beta to full launch and ongoing operations.
Manage the product marketing roadmap and coordinate campaigns across various channels, including email, social media, paid growth, and SEO.
Collaborate effectively with product and design teams to align on customer feedback and further shape the product roadmap.
Develop and refine positioning and messaging strategies that resonate with target segments as Spark products evolve.
Maintain a close relationship with customers through regular communication, utilizing insights gathered to inform product development.
Track performance metrics against established marketing goals and share valuable insights with peers to drive future product and marketing decisions.
Qualified candidates should ideally possess a background in SaaS, creative fields, or agency environments. Specific skills include:
Proven experience in product and growth marketing — particularly in launching products within early-stage environments.
Proficiency in running various digital acquisition channels, including email, social media, paid growth, and SEO.
A strong interest in AI, complemented by hands-on experience with tools like generative AI and platforms similar to Cursor.
An ability to be a proactive self-starter, thriving in a fast-paced and ever-changing environment.
While specific salary information is not disclosed, the position offers comprehensive benefits, including:
Flexible working arrangement, allowing employees to manage their work-life balance effectively.
Work from Anywhere policy for up to three months per calendar year in another location, granting further flexibility.
Annual Connection Budget to foster real-life connections with team members through in-person meetings.
A Learning Budget supporting further education and professional development, along with opportunities for study leave.
A Home Office Allowance to assist with setting up a productive workspace at home, along with a monthly allowance to cover ongoing costs.
Wellbeing programs that offer holistic assistance across various life and health areas, aiming to support every aspect of an employee's well-being.
Generous Parental Leave policies, including 20 weeks paid primary carer leave and 6 weeks paid secondary carer leave.
Envato appreciates all applications and is committed to providing feedback to candidates. They emphasize diversity in their hiring approach and welcome applicants from underrepresented backgrounds, even if they do not meet all the listed criteria. The company is open to making reasonable adjustments throughout the hiring process to accommodate diverse needs.
If you are looking for a position that combines your marketing expertise with a passion for the creative industry and a curiosity for AI, this role at Envato presents a unique opportunity to thrive in a remote work environment.
This job offer was originally published on weworkremotely.com
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