Orca International is a premium perfume and cosmetics brand, handcrafting its products in Switzerland. The company has a strong presence in the DACH market and is expanding internationally. With an aspiration to go public, Orca is seeking a dedicated and enthusiastic Freelance Graphic Designer to bolster its marketing team and enhance brand impact across multiple platforms.
Job Role
The available position is a Freelance Graphic Designer working remotely. This role involves creating, maintaining, and optimizing various visual assets across websites, marketing materials, social media, and digital campaigns. The designer will closely collaborate with a diverse team that includes designers, developers, content creators, and marketing professionals. A strong focus on maintaining a cohesive and high-quality brand identity is crucial for success in this role.
Key Responsibilities
The Freelance Graphic Designer will undertake various responsibilities, including:
Graphic Design & Branding:
Develop and maintain high-quality visual content for websites, social media, and other marketing materials.
Ensure all designs conform to brand guidelines and effectively represent the brand's identity.
Create a wide range of digital assets, including infographics, product images, advertising visuals, and banners.
UI/UX Design:
Design user-friendly and visually appealing web pages and landing pages.
Construct wireframes, prototypes, and mockups to facilitate website updates and feature additions.
Guarantee that design outputs are mobile-friendly and comply with contemporary web standards.
Collaboration & Communication:
Work in tandem with marketing teams to create promotional graphics for digital campaigns.
Collaborate with technical teams to guarantee precise implementation of design elements.
Contribute creative direction and input regarding branding and visual strategies.
Optimization & Performance:
Optimize graphics for enhanced efficiency and reduced loading times.
Conduct A/B tests on visual components to boost engagement and conversion rates.
Stay informed about design trends and integrate best practices into workflow.
Troubleshooting & Adjustments:
Identify and resolve any design challenges as they emerge.
Make revisions and updates to designs following feedback from relevant stakeholders.
Required Skills and Qualifications
Candidates for this position should demonstrate a comprehensive skill set that includes both experience and technical aptitude:
Experience
A minimum of 3 years of professional experience in graphic design, particularly within digital marketing or e-commerce settings.
Experience working with multiple brands or within an agency setting is advantageous.
Technical Skills
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD).
Familiarity with design tools such as Figma or Sketch.
Understanding of web design principles, typography, and color theory.
Basic knowledge of HTML and CSS is beneficial.
Soft Skills
Strong creative problem-solving abilities and innovative thinking.
Exceptional attention to detail and a solid ability to adhere to brand guidelines.
Strong communication skills and a collaborative mindset.
Capacity to manage multiple projects and meet established deadlines in a remote working environment.
Work Environment and Expectations
The position is fully remote and operates on a full-time basis. The starting time for the workday is set for 8:00 am CET.
The designer will operate under a flexible schedule, with accountability for deliverables.
Collaboration is facilitated through tools such as Slack, Asana, Notion, Google Workspace, and Figma.
Monthly performance reviews will be conducted to evaluate performance based on both quality and deliverables.
Important Considerations for Job Seekers
This role offers the flexibility of remote work, making it particularly appealing to candidates seeking work-life balance.
Freelancers looking to work with an established company in the perfume and cosmetics sector will find this position enticing due to the potential for creative exploration in marketing and branding.
With ongoing expansion efforts in international markets, this position presents opportunities for professional growth and exposure to various aspects of the design and marketing sectors.
In summary, the Freelance Graphic Designer position at Orca International represents a fantastic opportunity for skilled designers looking to make an impact in a growing, dynamic company. Interested candidates should prepare to showcase their design skills and a strong understanding of branding principles.
This job offer summary has been generated using automated technology. While we strive for accuracy, it may not always fully capture the nuances and details of the original job posting. We recommend reviewing the complete job listing before making any decisions or applications.
