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Madhive is recognized as the leading independent and fully customizable operating system designed specifically to assist local media professionals in building efficient, profitable, and distinct businesses. Focused on empowering sales teams, Madhive aims to extend their reach into the streaming market while also connecting local advertisers with the communities they serve. The platform has the unique capability to engage local audiences at a national scale, boasting exceptional supply partnerships and comprehensive tools for planning, targeting, and measuring the outcomes of full-funnel campaigns. With more than 30,000 small and medium businesses relying on Madhive daily for their advertising needs, Madhive stands at the forefront of evolving local media.
Madhive is currently seeking a Marketing Manager to take charge of strategic marketing initiatives that will elevate the Madhive brand, drive engagement, and enhance business growth. This position involves overseeing the design and execution of multi-channel marketing campaigns, content strategy, and brand positioning to create a unique identity for Madhive within the market.
The responsibilities associated with this role entail:
Developing and implementing marketing strategies aimed at enhancing brand awareness and market positioning.
Managing the creation of content across owned and earned marketing channels, which includes the website, social media, and third-party platforms like Built-in and Glassdoor.
Overseeing the production of digital content including videos, photography, and graphics, tailored for web and social media distribution to drive audience growth and engagement.
Partnering with a communications firm to establish a program for owned events that encompass topic development, format planning, and execution.
Leading assessments to optimize marketing tools, discovering prospects to incorporate new platforms for improved efficiency.
Maintaining a marketing calendar to ensure timely planning and execution of campaigns, industry events, and initiatives.
Developing and distributing communications, including newsletters and campaign reports for internal and external stakeholders.
Collaborating with both internal teams and external partners to cross-promote various programs, events, and content across multiple channels.
Tracking and measuring the performance of digital marketing campaigns along with web traffic to enhance strategy and results.
The ideal candidate for the Marketing Manager role should possess the following qualifications:
A Bachelor's degree in Marketing, Communications, Business, or a related field.
At least 3 years of experience in marketing with a particular focus on digital marketing, content strategy, or brand management.
Strong project management abilities that facilitate the effective management of multiple initiatives and tasks.
Exceptional verbal and written communication skills that enable crafting captivating marketing content.
A proactive and self-motivated nature complemented by a strategic mindset aimed at driving brand growth.
Strong collaborative skills, having experience working effectively across teams and with external partners.
An inclination towards data-driven decision-making, showcasing experience in analyzing campaign performance and using insights to formulate actionable strategies.
The position of Marketing Manager at Madhive is expected to offer competitive compensation in the range of $80,000 to $95,000. The final compensation will take into account several factors, including the applicant's experience, skills, knowledge, abilities, and internal equity within the Madhive team.
Madhive promotes a culture that is dynamic, diverse, innovative, and welcoming. The company embraces differences, believing these variations fuel creativity. Employees hail from varied backgrounds, and the organization encourages taking previously acquired ideas and adapting them in new ways, or inventing something utterly new. Being a trail-blazing team player is crucial within Madhive, and the company strives to cultivate an environment of inclusion and collaboration. They welcome diversity concerning education, culture, gender identity, beliefs, and more.
Joining Madhive as a Marketing Manager offers a unique opportunity to contribute to a forward-thinking organization at a pivotal time in its evolution. The role not only provides a chance to lead strategic marketing initiatives but also a platform to drive impactful changes within the local media landscape. For job seekers interested in a dynamic career in marketing with a commitment to diversity and innovation, Madhive presents an exciting pathway.
This job offer was originally published on himalayas.app
This job offer summary has been generated using automated technology. While we strive for accuracy, it may not always fully capture the nuances and details of the original job posting. We recommend reviewing the complete job listing before making any decisions or applications.
