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The Marketing AI Designer position at Superside is a compelling opportunity for experienced designers who have a passion for merging creativity with technology. Superside, known for its innovative approach to creative marketing, aims to empower brands with AI-driven design solutions. This fully remote position highlights the company's commitment to fostering a collaborative and diverse global workforce.
In this role, you will be tasked with various responsibilities that directly contribute to the success of marketing initiatives. Your main duties include:
Creating High-Performing Creative: You will design engaging visuals for paid social media, digital campaigns, landing pages, and other marketing initiatives. The focus is on producing high-quality designs that resonate with target audiences and achieve marketing goals.
Using AI Tools: This role requires proficiency in leveraging AI tools for creative generation, refinement, and scaling concepts. You will be using technology to not only enhance your design capabilities but also to maintain a high level of design quality.
Building Repeatable Workflows: You are expected to create efficient AI workflows that improve speed, consistency, and overall creative output. This aspect of the role emphasizes the balance between creativity and productivity.
Testing and Optimization: You will develop multiple creative directions for testing purposes, exploring different messaging, formats, and audience segments to optimize campaign performance. Using performance data to enhance campaigns further ties back to the broader performance marketing principles that drive Superside's efforts.
Collaborative Efforts: Working closely with copywriters, marketers, and fellow designers, you will translate customer insights and strategic messaging into compelling visuals. Your role in a team-oriented environment allows for the sharing of ideas and innovative solutions.
Contributing to Visual Identity: As a part of the team, you will help shape and evolve the organization's visual identity, ensuring that all marketing touchpoints consistently reflect the brand ethos.
To be successful in this role, candidates must possess a diverse set of skills and experiences:
Experience: A minimum of 5 years in marketing, advertising, or brand design is required. Candidates should have a robust portfolio that showcases their work in performance-driven creative projects.
AI Expertise: Hands-on experience using AI creative tools and image generation should be part of your professional background. Understanding how to integrate AI technology into the design process is crucial.
Performance Marketing Knowledge: A strong grasp of performance marketing principles and methodologies for creative testing is essential. Being comfortable with metrics such as CTR, CPA, ROAS, and conversion rates will be a significant advantage.
Design Proficiency: Applicants should exhibit strong visual craft skills, including expertise in typography, layout, color, and image direction. Familiarity with design tools like Figma and a modern workflow is expected.
Soft Skills: Excellent communication, a collaborative spirit, and the ability to self-direct in a fast-paced environment are necessary. A low-ego approach to teamwork enhances collaboration and fosters a supportive workplace culture.
Joining Superside brings various benefits, making it an enticing opportunity for potential candidates:
Remote-First Approach: As a fully remote company, Superside emphasizes flexibility and inclusivity, appealing to a wide range of job seekers.
Diverse Team: Engage with a global community comprising more than 60 nationalities and various skill sets. This diversity enriches the workplace and drives creativity.
Growth and Mentorship: Superside provides opportunities for personal and professional growth. You will receive mentorship, gain responsibilities, and contribute to projects that help shape the future of creative marketing.
Impactful Work Environment: The company promotes a high-performance culture where feedback is encouraged, allowing employees to learn and grow continually.
The Marketing AI Designer position at Superside offers a unique blend of creative design and cutting-edge technology, appealing to those who are passionate about performance marketing. With a focus on collaboration, personal growth, and innovation, this fully remote role represents an exciting opportunity for prospective candidates looking to make an impact in the world of digital marketing.
This job offer was originally published on jobicy.com
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