Lead Ember is a fast-growing B2B Google Ads agency headquartered in Dubai, UAE. They are currently seeking a Senior Google Ads Account Manager who will manage a portfolio of B2B lead generation accounts. The role offers the flexibility to work remotely, with working hours based on GMT+4.
Company Environment
The ideal candidate will thrive in a founder-led environment, where they can take full ownership of their work. This role requires a self-starter attitude, as it will involve a great deal of independent decision-making and the need for critical thinking. Lead Ember does not operate with a stringent checklist; therefore, candidates must be proactive and able to identify problems before they escalate.
Responsibilities
As a Senior Account Manager, you will be responsible for managing approximately 20 Google Ads accounts that cover various B2B industries. Responsibilities include:
Ongoing campaign optimization, testing, and performance analysis.
Build and maintain offline conversion tracking setups, which sets the agency apart.
Produce detailed monthly performance reports and strategic insights for clients.
Analyze lead quality using data from CRM systems and Google Sheets, going beyond basic platform metrics.
Contribute to the strategy for landing pages and suggest CRO (Conversion Rate Optimization) changes.
Maintain accurate logs and documentation of account changes.
Identify areas for improvement in performance, efficiency, and client retention.
Collaborate directly with the founder to enhance agency strategy and processes.
Types of Clients
Lead Ember's clientele primarily consists of small-to-medium B2B businesses across the UAE and the Gulf Cooperation Council (GCC) region. Typical account budgets range from AED 10,000 to AED 50,000 per month. Some examples of current clients include:
Demolition and construction contractors
Legal and professional services
Interior design and architecture
Audio production and creative services
Various industrial and B2B trades
Required Skills and Experience
Essential Skills
Candidates should possess the following critical qualifications:
4+ years of hands-on Google Ads experience
Proven track record in managing lead generation campaigns, specifically not focused on e-commerce.
Ability to manage multiple client accounts independently.
Solid understanding of offline conversion tracking and full-funnel attribution.
Proficiency in working across the lead generation stack and not just within the Google Ads platform.
Strong written communication skills in English.
Personality Traits
Ideal candidates will exhibit:
A high level of accountability and ownership of their work.
A self-starting mentality and the ability to handle uncertainty.
Excellent patience and adherence to planned structures while remaining flexible.
A proactive approach focusing on action rather than continuous planning.
Strong organizational and time management skills.
A growth mindset openness to feedback.
Nice to Have
Candidates with the following experience may have an advantage:
Previous engagement with UAE, GCC, or international B2B clients.
Experience in smaller agencies or environments led by founders.
Familiarity with B2B CRMs such as Pipedrive.
Knowledge of offline conversion tracking methods using tools like Zapier or server-side setups.
Exposure to process documentation and SOP creation.
What the Position Isn't For
This role may not be suited for individuals who:
Require daily direction or structured tasks.
Come from a background heavily dominated by e-commerce or D2C business models.
Prefer focusing solely on a single account or working within large teams.
Hate the idea of engaging with the full lead generation funnel beyond the Google Ads interface.
Keys to Success
Success in this role is determined by the following criteria:
Independently managing ~20 client accounts within the first six months.
Sustaining strong campaign performance and ensuring high client retention rates.
Allowing the founder to step back from daily account management.
Establishing documented process improvements throughout the agency.
Becoming a long-term, trusted member of the team.
Why Join Lead Ember
Potential candidates may find Lead Ember appealing for several reasons:
Opportunity to join a rapidly growing agency from the ground up.
Gain high levels of ownership and autonomy immediately upon joining.
Collaborate closely with the founder.
Fully remote work environment with flexible hours.
Possibility to help shape processes and operations as the agency scales.
Application Process
To apply for the position, candidates must submit their application via the Lead Ember website. A short video introduction (via Loom, under 5 minutes) showcasing one of the Google Ads accounts managed is also required. Interested applicants should note that the agency will reach out if they see potential in their application, leading to the next steps in the hiring process.
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