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The job opportunity at Sweatcoin is for the position of Influencer Manager with a focus on business development. The company aims to make a significant impact on people's health and wealth through its leading app, which has achieved over 200 million downloads and has motivated users to walk over 23 trillion steps. One of the key growth strategies involves leveraging influencer marketing, and this position is crucial to scaling that channel effectively. This role is categorized as full-time and provides the flexibility of working remotely from anywhere in the United States.
The Influencer Manager will be tasked with several responsibilities revolving around strategic development. Here are the key aspects:
Design and Execute Campaigns: You'll design and execute monthly campaigns targeting specific verticals such as health & fitness, gaming, lifestyle, and finance. The goal is to bring innovative approaches to influencer acquisition.
Professional Influencer Sourcing: Beyond utilizing the Sweatcoin app, you will leverage external platforms and direct outreach to build a professional influencer sourcing process.
Explore New Acquisition Channels: You will be expected to explore and test various new channels for acquisition. This includes AI-driven solutions and third-party affiliate programs as well as innovating with virtual influencers.
Develop Lead Magnets: Create compelling communication strategies to attract high-quality influencers effectively. You'll also be tasked with analyzing market opportunities and crafting data-driven business cases for new initiatives.
This role also requires you to lead and manage a team effectively:
Coordinate Junior Entrepreneurs: You'll coordinate the efforts of a junior entrepreneur team across diverse markets, standardizing processes and best practices to ensure all efforts align with company strategies.
Establish Workflows and Metrics: Establishing clear workflows and performance metrics is essential in driving continuous improvement across different geographies and ensuring tracking systems are in place.
Candidates seeking this position should possess a robust set of skills to meet the demands of the role effectively:
Proven Track Record: Applicants should have a documented history of achieving 2X+ growth in previous influencer, affiliate, or partnership programs, including the ability to provide concrete numbers and methodology.
Builder Mindset: A strong inclination toward creating something original is crucial; this role is ideal for those who thrive on innovation rather than merely operating existing systems.
Background in Mobile Apps or Web Products: Experience in the consumer mobile apps or web product domain, especially in a startup environment, is highly preferred.
Project Management Skills: Strong skills in project management and organization are necessary for managing the various responsibilities of the role seamlessly.
Strategic Marketing Thinking: A product marketer's approach to influencer programs is essential, requiring strong strategic marketing skills.
Data-Driven Mentality: Being data-driven while also being creative is a crucial balance in developing effective marketing strategies.
Comfort with Variable Compensation: This role offers variable compensation that correlates directly to performance outcomes, so comfort with this setup is a must.
Although specific salary details were not provided, the mention of variable compensation directly tied to outcomes suggests a performance-based salary structure. Additionally, being part of a company with a significant mission, such as promoting an active lifestyle, usually comes with meaningful and supportive workplace cultures, along with various potential benefits that could include health, wellness programs, and remote work support.
Sweatcoin emphasizes a remote-first culture, which provides flexibility and autonomy to its employees. The work environment is designed to facilitate direct collaboration with leadership, ensuring team members can contribute their ideas and expertise effectively. There is a strong focus on growth and providing employees with the room to experiment and innovate, aligning well with the company's mission of getting millions of people to move daily.
In conclusion, the Influencer Manager - BD focus position at Sweatcoin represents an exciting opportunity for job seekers passionate about influencing and driving significant growth in a health-focused tech environment. Those who thrive in dynamic, challenging, and fast-paced settings will find this position rewarding, as it not only puts you at the forefront of company growth strategies but also allows you to make a positive impact on people's health and well-being.
This job offer was originally published on himalayas.app
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