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The Field Marketing Manager – UK&I position at Samsara requires a highly organized and proactive individual to lead impactful marketing programs across the UK and Ireland. This crucial role focuses on generating measurable pipeline and revenue through well-executed field initiatives and partnership marketing, contributing directly to the company's growth and brand visibility in the market.
Samsara, a company publicly traded on NYSE: IOT, is at the forefront of Connected Operations technology. The organization provides a platform that transforms physical operations through the Internet of Things (IoT), enabling industries such as agriculture, construction, transportation, and manufacturing to gain actionable insights and enhance operational efficiency. With a strong commitment to enhancing safety and sustainability, Samsara supports essential industries responsible for over 40% of the global GDP.
As a Field Marketing Manager, you will:
Drive pipeline generation and revenue by carefully tracking event performance, lead lifecycle, and overall ROI.
Strategically plan, coordinate, and execute comprehensive field marketing programs and events across the UKI, while ensuring alignment with sales objectives and budget considerations.
Collaborate with strategic partners to co-create initiatives focused on building brand profile and generating new pipelines through joint events.
Design pre- and post-event campaigns across various platforms such as social media and email to maximize event attendance and follow-up, thereby improving conversions.
Serve as the primary liaison to maintain strong relationships with UKI Sales teams, strategic partners, and internal stakeholders to guarantee alignment between marketing and sales.
Manage logistics for events, including vendor management, collateral production, and seamless execution.
Maintain a marketing calendar to keep all teams updated on upcoming schedules and deadlines.
Occasionally assist in broader EMEA marketing initiatives and events.
The ideal candidate should meet the following minimum requirements:
8-10 years of relevant experience in field marketing, specifically in event management.
Proven success in collaborating with sales and partners to generate pipelines and boost revenue growth.
Demonstrated ability to deliver impactful events and campaigns that yield measurable outcomes.
Comfortable managing vendors as well as cross-functional teams to achieve desired results.
Effective communication and presentation skills, representing the brand proficiently at various events.
Self-driven and proactive, taking ownership and consistently delivering outcomes.
Strong relationship-building abilities with stakeholders and partners.
Highly organized, with an aptitude for managing multiple projects concurrently.
Familiarity with AI tools that enhance productivity and marketing workflows may be required.
Experience in the telematics, logistics, or fleet technology sectors is beneficial, along with knowledge of Salesforce and Marketo platforms.
At Samsara, the workforce is encouraged to embody a collaborative and supportive work culture. The company promotes a flexible working model that caters to diverse needs, allowing employees to work from an office or remotely based on their personal preferences and operational requirements. Flexibility is a pivotal aspect of their environment, as they strive for inclusivity and accessibility across their teams.
The organization aims to foster a workplace where every employee can thrive and contribute positively, regardless of their background. They value unique perspectives and approaches in their teams to tackle complex challenges effectively. The commitment to diversity is reflected in their hiring policies, ensuring equal opportunities for all. Accommodations are also provided for employees with disabilities throughout the recruiting process, emphasizing accessibility and support.
Samsara aims to offer above-market total compensation to its employees, which includes:
Competitive base salary depending on individual performance and role responsibilities.
Performance-based bonuses along with variable pay opportunities.
Equity offerings for eligible roles in a high-growth public company, rewarding top performers with the chance to earn above-average compensation that may increase over time.
Additional benefits include flexible working arrangements, a professional development stipend, comprehensive health and parental leave plans, and more.
By stepping into the role of Field Marketing Manager, candidates will work on pioneering technology that helps shape the future of physical operations while contributing to a better global economy. With a focus on ownership, collaboration, and a proactive mindset, employees will have the autonomy to make significant impacts in their roles, grow their careers, and achieve personal development in a rapidly evolving industry.
This job offer was originally published on jobicy.com
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